How to Create a Cinematic Adidas Sneaker Ad with Veo 3 Prompt

Introduction

AI video generation has taken creativity to the next level, and Google’s Veo 3 makes it possible to produce cinematic, brand-ready visuals directly from text prompts. If you want to create a cinematic Adidas sneaker ad filled with energy, motion, and surreal landscapes, the following prompt is a perfect starting point.

This guide will walk you through how to use the provided prompt in Veo 3, explain its structure, and show you how each part contributes to the final video.

The Veo 3 Prompt

Below is the full prompt you can copy directly into Veo 3 to generate the video:

{ "shot": { "composition": "starts in wide landscape with a centered runner, transitions to low-angle close tracking of feet, ends with high-angle logo reveal that morphs into product", "lens": "anamorphic for wide kinetic sweep, 50mm for focused footwork tracking", "frame_rate": "60fps", "camera_movement": "ground-level tracking with runner, lateral sweep as body disintegrates, final smooth pullback from logo to sneaker" },

"subject": { "description": "a runner sprints across shifting terrain, their movement generating energy trails that eventually form the Adidas logo before crystallizing into the product", "wardrobe": "sleek modern athletic wear in black and white", "props": "Adidas performance sneaker, streak-like energy trails representing momentum" },

"scene": { "location": "abstract terrain morphing between urban pavement, track, and reflective void", "time_of_day": "golden twilight with crisp, cinematic shadows", "environment": "fluid and surreal, grounded but evolving with each stride" },

"visual_details": { "action": "the runner’s feet strike and release kinetic ripples that trail behind; their form begins to dissolve into motion lines that swirl upward into the Adidas three-stripe logo, which pulses and reassembles into a pristine sneaker in a zero-gravity moment", "special_effects": "motion streak trails, slow-motion foot impacts, morphing energy particles, ripple crystallization of product", "hair_clothing_motion": "athletic wear ripples in the slipstream; short hair flowing naturally with each stride" },

"cinematography": { "lighting": "backlit sunset with long directional shadows, warm edge lighting on moving form", "color_palette": "deep blacks, soft whites, warm golds, electric silver accents", "tone": "epic, modern, kinetically poetic" },

"audio": { "music": "percussive electronic with heartbeat tempo, evolving into orchestral hit at product reveal", "ambient": "distant wind, rhythmic breathing, subtle terrain textures", "sound_effects": "impact thuds, trailing whooshes, logo crystallization chime", "mix_level": "dynamic layering with a rising energy curve and crisp product punctuation" },

"dialogue": { "character": "", "line": "", "subtitles": false } }

How to Use This Prompt in Veo 3

Step 1: Open Veo 3 Studio

Log into your Veo 3 account and head to the Text-to-Video creation tool.

Step 2: Paste the Prompt

Copy the JSON-style prompt above and paste it into the prompt input field. Veo 3 will recognize the structure and generate scenes accordingly.

Step 3: Adjust and Experiment

• If you want a different brand style, replace Adidas with your preferred product.
• To change the mood, adjust the lighting or color_palette.
• For a different pacing, switch up the music and frame_rate.

Why This Prompt Works

Cinematic Shots

The mix of wide landscapes, close tracking, and logo reveal creates a professional, ad-ready flow.

Strong Branding

Energy trails transforming into the Adidas logo make the product reveal seamless and memorable.

Immersive Audio

Layered music, sound effects, and ambient details enhance realism and emotion.

Final Thoughts

With just one detailed prompt, Veo 3 can generate a cinematic sneaker ad that rivals traditional video production. By understanding how each element (shot, subject, scene, visual details, cinematography, and audio) works, you can easily customize the video to fit any brand or campaign.